Marketing Tactics

Modular furniture retailer The Lovesac Company is putting a spotlight on the customer experience and supply chain to ensure success.

A new digital platform provides a single source for first-party data from grocery retailers nationwide.

Sam’s Club is the fourth major employer to sign on to a new initiative aimed at helping young people who face the greatest risk of ending up in prison.

The retail arm of Robert Redford’s Utah-based Sundance Institute for independent filmmakers has scored a smash hit in Connecticut.

A leading North American specialty arts & crafts retailer is successfully reactivating customer email addresses for marketing purposes.

A global specialty apparel/accessories retailer is using artificial intelligence to automate Canadian customer service interactions in English and French.

Macy’s is expanding its partnership with Toys “R” Us.

DoorDash Inc. is running a five-week campaign to promote its DashPass subscription program.