Marketing Tactics

PAWTUCKET, R.I. — Hasbro has been named as one of America’s most community-minded companies. Hasbro was selected in the top 10 by "The Civic 50," the first comprehensive ranking of S&P 500 corporations that best use their time, talent, and resources to improve the quality of life in the communities where they do business. This list also includes companies such as IBM, Citi and AT&T.

DALLAS — Zale Corp. has partnered with Shaquille O'Neal for a new, exclusive collection of men’s jewelry.

The Shaquille O’Neal Collection will offer a variety of men’s pendants, rings and bracelets. The collection will be offered exclusively in select Zale stores throughout the U.S., Canada and Puerto Rico and online at Zales.com/shaq, just in time for holiday gift giving.

Minneapolis -- Target Corp. announced a partnership with CNET – a top website for consumer electronics and tech news – to provide guests with CNET Editors’ Picks for Target, in time for the holiday season. The collaboration is part of a larger, ongoing partnership between Target and CNET.

SAN FRANCISCO — Williams-Sonoma has launched a new, direct-to-consumer brand, Mark and Graham, which specializes in personalized gifts and accessories.

The Mark and Graham line will feature home decor, small leather goods and seasonal items that can be personalized with a choice of more than 50 custom monograms and creative type treatments. The brand will offer its products through an exclusive direct mail catalog and an e-commerce website Markandgraham.com.

Seattle -- Nordstrom reported third-quarter net earnings of $146 million, up 15% from $127 million for the same quarter last year. Its results were slightly below analysts’ expectations.

The company said that its third quarter same-store sales, which reflected a timing shift that moved a week of the company’s important Anniversary Sale event into August this year, increased 10.7%. Top-performing merchandise categories included men’s shoes, men’s apparel and kids’ apparel.

BENTONVILLE, Ark. — Walmart has unveiled its Black Friday circular and event times on www.Walmart.com as well as its Facebook wall and mobile app. The retailer's Black Friday circular includes hundreds of brand name electronics, toys, apparel, sporting goods and home and houseware items. Backed by Walmart's ad match guarantee, items featured in the Black Friday circular will be available during three events starting at 8 p.m. Thursday, Nov. 22.

Bentonville, Ark. -- Walmart will opens its stores at 8 p.m. on Thanksgiving Day, two hours earlier than a year ago. The retailer is also guaranteeing shoppers that it will have three of the most popular items it sells if they line up inside the store during a one-hour event that day.

PURCHASE, N.Y. — The Stop & Shop Supermarket Company LLC and its parent company Ahold USA have donated $2.5 million to the American Red Cross to support Hurricane Sandy cleanup and recovery efforts. The money, which came from the companies and their charitable foundation, Our Family Foundation, will mainly go to the hardest hit areas in New Jersey, New York and Connecticut. Stop & Shop has also designated stores in New York and New Jersey as drop-off points for canned and packaged food.