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Marketing Tactics

  • Stein Mart to open 10 stores

    Jacksonville, Fla. – Stein Mart Inc. reported drops in net income and sales during the fourth quarter of fiscal 2013, which it mainly attributed to the year-ago period having one extra week. The retailer remains optimistic as it plans to open 10 new stores and six relocated stores in fiscal 2014.

    Fourth quarter net income dropped 42% to $7.4 million from $13.1 million compared to the same period in the prior year, while total sale declined 2% to $360.8 million from $368.6 million. In one bright note, same-store sales grew 3.1%.

  • Horizon to develop outlet center in East Hartford, Conn.

    East Harford, Conn. — Horizon Group Properties has announced an agreement to develop a new outlet center in East Hartford, Conn. The 350,000-sq.-ft. Outlet Shoppes at Rentschler Field is scheduled to open in the summer of 2016. Rentschler Field is a historic airstrip located near downtown Hartford.

    The Hartford metropolitan area has 2.2 million residents and an average annual household income above the national average. No outlet shopping centers currently serve the market.


  • Amazon Prime just got a little more expensive

    It’s official. Amazon is raising the membership fee for Prime and Student Prime customers.

    The company sent out emails today to Prime and Student Prime consumers letting them know of the new fees. Prime customers will be paying an annual rate of $99 whenever their membership renews — that’s up from $79 per year.

    Student Prime consumers will pay $49 a year, up from $39. Students with questions about renewal rates should click here for details.

  • Yelp launches in Mexico

    Mexico City -- Yelp Inc. has announced the availability of Yelp Mexico. Beginning March 13, people throughout Mexico are able to create accounts on Yelp.com.mx to share their opinions about great local businesses.

    Yelp's free iPhone and Android applications will be available as well as its free suite of business owner tools: Yelp for Business Owners.

  • Disney-inspired Starbucks opens at Downtown Disney

    Seattle -- Starbucks has opened up its first company-operated store on a Disney property, at Downtown Disney in Anaheim, Calif. The 5,600-sq.-ft. store is the first of several company-operated locations that are scheduled open across Disney properties in the United States.

  • Williams-Sonoma Q4 tops estimates as online surges 11.5%; ups dividend

    San Francisco -- Williams-Sonoma reported a better-than-expected profit of $133.8 million in the fourth quarter, up slightly from $133.7 million in the year-ago period. The company also announced it is lifting its dividend 2 cents, or 6%, to 33 cents a share.

  • Academy pilots high school business ed program

    Yonkers, N.Y. — Forest City Ratner Cos. has joined Yonkers Partners in Education to create Ridge Hill Academy, a pilot program in which local businesses teach local students about the “behind the scenes” operations of retail management.

    Twenty-five students selected from local high schools have just begun the pilot’s third of five 10-week sessions, which take place at Westchester’s Ridge Hill shopping, dining and entertainment center.

  • SXSW exclusive: First-timer reflections

    The journey to South by Southwest (SXSW) begins long before the leading technology conference even begins. As first time attendees it quickly became apparent that winging it doesn’t work in Austin yet being open to possibilities is also essential essential.

    Stepping of the plan we wondered if we had planned enough. Everyone looked like they knew where they were going and what they were doing and who they were doing it with. We were just trying to find our hotel!

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