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ShopperTrak survey: Understanding consumer behavior top retailer challenge
Chicago – Understanding shopping and buying behavior is the most common challenge facing retailers. According to a survey of nearly 200 retailers, executives, financial analysts, industry analysts and university academics at the recent ShopperTrak users group conference, 44% of attendees reported that understanding consumer behavior in-store is currently their biggest challenge.
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The Outlet Mall of Georgia at Augusta to break ground in December
Augusta, Georgia — Ben Carter Enterprises will break ground in December on the Outlet Mall of Georgia at Augusta, an 800,000-sq.-ft. fashion outlet mall slated to open in spring 2016.
Ben Carter’s announcement comes on the heels of a key land agreement reached with the owners of the Georgia Theatre Co., who agreed to reposition their theatre to accommodate the mall.