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Online jeweler expanding in brick-and-mortar
Blue Nile jumped into the physical space last summer with a store at Roosevelt Field mall in Garden City, New York, but it’s not stopping there. The online jeweler has opened two additional locations, at Tysons Corner Center mall in Fairfax County, Virginia, and at The Westchester mall in White Plains, New York. Blue Nile will open a fourth store later this summer, at the Washington Square mall in Portland, Oregon.

