Marketing

RetailMeNot, a leading marketplace for digital offers, has added Eric Korman to its board of directors.

Korman recently served as president of Ralph Lauren's digital and global e-commerce division, where he was responsible for the company's digital businesses, marketing and operations, across all markets. In addition to leading the digital division, Korman is credited with establishing and managing Ralph Lauren's customer intelligence and experience management group, a global enterprise function supporting all global business channels.

General Mills is in the process of acquiring leading natural and organic food company Annie’s for $46 per share in cash, for a total transaction value of approximately $820 million.  

The transaction consideration represents a 51% premium over Annie’s 30-day average closing price of $30.47 as of Sept. 5. Annie’s will continue to be headquartered in Berkeley, California.

Avon EVP and CFO Kimberly Ross, who joined the company in 2011, has resigned effective Oct. 2. VP and corporate controller Robert Loughran will be appointed acting CFO while the company finds a permanent replacement.

Barnes and Noble continues to narrow its losses. In the first quarter of fiscal 2015, the company’s comparable sales were bolstered by improving physical book industry trends, merchandising initiatives and store promotions.

Maurices, a subsidiary of the Ascena Retail Group, announced that Ali Wing has been named chief marketing officer, executive VP of digital commerce. Wing joins Maurices after 10 years as CEO and founder of giggle, a multichannel retailer, wholesaler and licenser of baby products.

Maxwell House has launched a sponsored digital content series called "Made Right Here," that showcases “made-in-America” stories as part of its efforts to rejuvenate the brand and tap into a new generation of coffee drinkers.

Produced in partnership with Coolfire Studios and Mr. Here Productions, "Made Right Here" features the people behind products manufactured all across the country, from the small sheds and workshops of artists to large gleaming factories run by assembly lines.

Francesca's saw improvement in sales trends for its apparel, accessories and gift categories in the second quarter of 2014. But these were offset by weak jewelry sales, which took a bite out of the retailer’s gross profit.

Five Below has signed a lease for a new distribution center in Oldmans Township, New Jersey. The 1,045,000-sq.-ft. facility, located at 5 Gateway Blvd. in Pedricktown, will replace the company's existing 421,000-sq.-ft. facility located 12 miles away in New Castle, Delaware.

Dallas - Epsilon has signed a multi-year agreement with Bulldog Solutions to integrate its marketing technology with Bulldog Gameplan software. Gameplan is a SaaS-based marketing application that delivers optimized marketing plans through full-funnel demand modeling, collaborative calendaring, marketing-mix optimization, and dynamic reporting of marketing’s impact on business results.  

Lakewood, Colo. -- Einstein Noah Restaurant Group announced the appointment of Frank G. Paci as president and CEO, effective Sept. 15. Paci succeeds Michael Arthur who has filled the position on an interim basis since February 2014. Arthur will continue to serve as a board director.