Marketing

Barnes & Noble is getting serious about restaurants.   The bookseller announced it has promoted Jaime Carey, currently COO, to president of development & restaurant group, effective immediately. Carey will be responsible for overseeing the chain’s real estate development and its newly created restaurant group.   

The Las Vegas City Council has approved a new master plan for the gambling mecca’s Downtown district, focusing on both historic attractions and new development to drive more traffic there. The plan was developed under the direction of RTKL, an architecture and urban design firm whose completed projects include Mirdif City Centre in Dubai and L.A. Live.  

The nation’s largest specialty pet supplies retailer is upping its store growth this year.   PetSmart said it expects to open approximately 80 net new stores in fiscal 2016, up from 50 locations in fiscal 2015.     PetSmart is on its way to meeting its goal, having opened 12 net new stores in the United States and Canada during the quarter ended May 1, 2016. The new locations average over 12,000 sq. ft., and include service offerings such as grooming and pet training.  

Timberland announced a goal to double its footprint in five U.S. cities by 2020 -- but not in the conventional year.   Each year for the next five years, the brand will choose a different city with a Timberland  store, and match its retail floor space with the creation or restoration of an equivalent amount of green space in that city.  

Photo: Sara Martin and Dave Cheatham   X Team International has announced the appointment of Velocity Retail Group’s Dave Cheatham and Welsh Companies’ Sara Martin to its board of directors. Board members are elected by the retail advisory alliance’s 35 partner offices.  

Restoration Hardware Holdings Inc. (RH) has appointed Hilary Krane to its board of directors, effective immediately.   Krane is the executive VP, chief administrative officer and general counsel of Nike Inc. She will also serve on the board’s audit committee. Prior to joining Nike in 2010, Krane held various roles at Levi Strauss & Co., including senior VP, general counsel and corporate affairs.  

Despite their reputation as a generation dedicated to the greater good, millennial consumers are in some ways more narrowly focused than their Gen X elders.   According to a new study of more than 7,000 global consumers conducted online in April age 18-55 conducted by sales and marketing firm Daymon Worldwide, 35% of both millennial and Gen X consumers prefer buying sustainable products.  

Specialty apparel retailer Lands' End is making a number of new executive appointments in the marketing and merchandising areas of the company.