Marketing

Retailers can use apps for more than just driving sales, as demonstrated by Office Depot Inc.’s latest mobile move.

The Office Depot and OfficeMax parent company is re-releasing its Elf Yourself mobile app. The app, which Office Depot has offered every holiday season since 2012 and launched as an online platform in 2006, is a prime example of how retailers are using apps to build positive consumer sentiment and brand awareness.

The Bon-Ton Stores Inc. has a new finance chief to help the company strengthen its balance sheet.

The retailer has named Nancy A. Walsh to the position of executive VP, CFO of the company, effective Nov. 9. Walsh will have responsibility for Accounting, Treasury, Tax, Credit, Investor Relations, Legal and Internal Audit.

Saks Fifth Avenue’s holiday windows are an annual tradition in Manhattan, and the retailer keeps upping the ante.

Saks will unveil its windows on Nov. 23, and the display promise to light up the night. The retailer will transform its windows with a “Winter Place” theme, complete with a state-of-the-art light show featuring three-dimensional elements on the front facade of the iconic store, including towering light icicles, crystal palace spires, and snowy magnolia arches.

Veteran Safeway merchant Toby Noiles has joined Sam’s Club in a senior role as the warehouse club operator creates a new organizational structure for its food and beverage business.

Noiles was named senior VP and general merchandise manager of grocery and beverage and joins Sam’s Club from the online grocery delivery company Fresh Direct where she served as chief merchandising officer. Noiles was with Fresh Direct only seven months but prior to that she spent 29 years with Safeway and held a wide range of merchandising roles.

DSW Inc. has promoted its omnichannel retailing chief to be its new CEO as the company positions itself for long-term growth.

The company said Roger L. Rawlins, executive VP and CIO, will succeed Michael R. MacDonald as CEO effective Jan. 1. MacDonald, who is retiring from DSW and from the board of directors, will remain with the company through the end of the year to help ensure a smooth transition. Rawlins will be appointed to the DSW board effective Jan. 1.

L.L.Bean has gone outside the company for the first time ever to pick a chief executive, according to the Associated Press.

The outdoors retailer has selected the chief merchandising and marketing officer of a Chinese e-commerce business as its new CEO.

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Retailers can use apps for more than just driving sales, as demonstrated by Office Depot Inc.’s latest mobile move.

The Office Depot and OfficeMax parent company is re-releasing its Elf Yourself mobile app. The app, which Office Depot has offered every holiday season since 2012 and launched as an online platform in 2006, is a prime example of how retailers are using apps to build positive consumer sentiment and brand awareness.

Whole Foods is trying to get its groove back, but after reporting weak fourth quarter results it is not clear when that will be as the company expressed concern about the competitive climate and the impact on its profit margins.

American Eagle Outfitters has entered into an acquisition that could eventually see it open hundreds of new stores, and also enter a more upscale market. The teen apparel retailer has acquired upscale menswear brand Todd Synder, along with Snyder’s Tailgate Clothing Co., a vintage sports-inspired brand that operates a college-town store concept. American Eagle sees the potential to open as many as 200 Tailgate stores at universities nationwide, starting with Southeastern Conference and Big Ten colleges, according to the New York Times.

American Eagle Outfitters is adding brands to its portfolio that could diversify the company's reach and eventually lead to new store formats.

American Eagle has acquired Todd Snyder New York, an upscale menswear brand, and Snyder’s Tailgate Clothing Co., a vintage sports-inspired brand that operates a college-town store concept.

Todd Synder, founder and creative director of his eponymous company, will join American Eagle as executive VP, reporting to Chad Kessler, global brand president, American Eagle