Concerns about channel conflict once kept brands from selling to direct to consumers, but not anymore. Branded suppliers selling direct is one of the biggest trends in retail and the shift is creating new growth opportunities for consumer goods companies.
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Publix looking to enter D.C. market
Publix has hired a broker and is actively looking for sites in the Washington, D.C., area, according to a new report.
The Washington Business Journal reported that the Florida-based grocery chain had a booth at the International Council of Shopping Centers’ Mid-Atlantic Dealmaking and Conference last week in Southern Maryland. Publix spokeswoman Kim Reynolds told the publication that indeed, the chain is looking to open stores throughout Virginia, including in Northern Virginia.
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Online luxury retailer gets physical again
Online luxury consignment retailer The RealReal continues to make moves in the physical world as it seeks to simplify how customers interact with its innovative retail model.
San Francisco-based The RealReal began establishing a direct physical presence last August when it opened an office in New York City to authenticate and accept goods for sale, followed by a location this past February in Los Angeles. And it has now opened a third location focused on jewelry and watches in Chicago.

