Marketing

The Bebe brand is undergoing a transformation — thanks to a new parent company.   Global Brands Group Holding Limited, a leading branded apparel, footwear, and fashion accessories company — and a spin-off of global exporter Li & Fung Ltd., is partnering with the Bebe brand to relaunch a new e-commerce platform. In addition, the company will redesign the brand’s international brick-and-mortar stores to better meet the heightened shopping expectations of Bebe’s consumers.  

West Elm is adding to its growing retail footprint.   The home furnishings and decor brand, a division of Williams-Sonoma, will open its first location in Phoenix, in the revitalized Uptown Plaza shopping center, on June 29. The 11,000-sq.-ft. store will include a curated assortment of local products highlighting 10 Arizona-based makers and designers.   

In the Mohave Valley of Arizona, a town has punched a hole through a hill to unite a challenged shopping center with the local mall to improve traffic.   Kmart will close its store in the City Square shopping center in Bullhead City, across the Colorado River from Laughlin, Nevada, leaving it without the anchor that was its prime draw. In fact, few locals even knew the name of the center, referring to it just as Kmart, according to the Mohave Valley Daily News.  

West Elm has announced the newest location for its fledgling West Elm Hotels portfolio.   The company, a division of Williams-Sonoma, is teaming up with Signature Development Group and Jordan Real Estate Investments to develop a hotel in Oakland, Calif. Expected to open in 2020, the hotel will be located in Oakland’s Uptown neighborhood, and will celebrate the rich diversity and history of the location.   

Walmart is buying the hot men's clothing company Bonobos for $310 million in cash.    The move is in keeping with Walmart's recent efforts to beef up its online offerings and widen its appeal by buying digitally native brands that target millennials and younger consumers. Founded online in 2007, Bonobos has expanded its assortment over the years and has also opened 35 brick-and-mortar stores ("Guideshops"). It also has a partnership with Nordstrom.   

Scads of national retail chains are seeing their concepts fade out, but regional malls are still firmly in the picture.   That’s the diagnosis put forth in a report titled “Why Mall Reuse is Just Beginning,” from the entrepreneur-driven real estate firm Transwestern. Some key data points include: *Regional malls have had positive net absorption since 2010, with the only blip in absorption occurring in 2009, at the height of the recession.

The Kroger Co. lowered its earnings guidance amid a decline in Q1 same-store sales as price competition in the supermarket industry intensifies.    Sales rose 4.9% to a better-than-expected $36.3 billion for the quarter ended May 20, up from $34.6 billion last year. Same-store sales excluding fuel declined 0.2%, the second consecutive quarter of decline.  

The actions this week by two state attorneys general over the constitutionality of President Trump’s overseas business dealings have very little to do with the P&Ss of retail and restaurant owners. But here’s why it matters to your business and employees:  In the grand scheme of things, their legal maneuvering it is a stinging reminder of the role attorneys general play and how, in other circumstances critical to our business models and industry, they can have a seriously negative impact.