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Marketing

  • Walmart in ‘brand’ new move against Amazon

    Walmart is about to debut a new initiative to bolster its defenses against its biggest rival.   The discounter's Jet.com site is launching a higher-end private-label brand of household and grocery essentials. The new brand, called Uniquely J, will launch in the coming months with a curated selection of products that include such essentials as coffee, olive oil, laundry detergent, paper towels, and more. Additional items will be added.    
  • Rite Aid names former Walgreens exec as COO

    Rite Aid Corp. appointed a Walgreens veteran to its executive team.   Rite Aid on Thursday named Kermit Crawford as president and COO, effective Oct. 5. Crawford enjoyed a long, 30-year career with Walgreens, most recently as executive VP and president of pharmacy health and wellness. Most recently, he served as a retail and healthcare adviser and consultant for Sycamore Partners, a New York City-based private equity firm.   
  • Toys ‘R’ Us in ‘play’ mode

    The nation's largest toy retailer wants everyone to take some time out to play.    Toys "R" Us announced that, this fall, it is launching "play labs" at 42 stores where kids (and parents) can play with some of the season's hottest toys. The retailer said that adults can use the lab to test the items on kids' holiday lists to check for age appropriateness before they make a purchase.  
  • Supermarket retailer to test curbside pickup

    Publix Super Markets is ramping up its grocery delivery services.   Beginning Sept. 28, the supermarket chain will begin testing curbside grocery pickup at a store in Wesley Chapel, Florida, and another in Valrico, Florida. In addition, Publix's Metro-Atlanta stores will begin testing the service by the end of this year.  
  • Unlikely partners collaborate on exclusive clothing line

    What happens when a fast-fashion giant crosses a leading fast-food company? For two companies, it spurred a new fashion collection.    Forever 21 and Taco Bell are teaming up to launch an apparel line called The Forever 21 x Taco Bell collection. The line features tops, bodysuits and cropped hoodies for women; a sweatshirt, hoodie and anorak jacket for men, and graphic tees, a pullover and hoodie for girls. All merchandise features each brand’s iconic graphics highlighted by a mix of vibrant prints and colors.  
  • Baton Rouge center recruits bloggers in re-brand

    “Our belief is that retail and mixed-use places need to evolve or risk irrelevance,” said Trademark Property Co. CEO Terry Montesi, who’s putting that belief to the test at a mixed-use center in Baton Rouge, Louisiana.  
  • Pier I loss widens in Q2

    Pier 1 Imports Inc. reported a wider-than-expected loss in its second quarter and forecast a smaller per-share profit for the year that analysts had expected.   Pier 1 lost $7.8 million, or 10 cents a share, compared with a loss of $4 million, or 5 cents a share, in the year-ago quarter. Adjusted for one-time items, the company reported a loss of 5 cents a share in the quarter.   
  • Macy’s revamps loyalty program

    Macy's is overhauling its loyalty program, putting a new focus on its best customers.   The department store retailer is revamping its Star Rewards program with a tiered rewards system that gives its very best shoppers (those who spend $1,200 or more annually) such perks as free shipping, additional savings and earned points on every purchase.  
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