Marketing

The annual NRF Convention & EXPO has a strong history, and while the show’s early concept has evolved over the last century, its message remains the same: to bring together industry decision makers who want to find ways to drive their business.

Some attendees often question why NRF is held in New York City during January, when the weather can be downright brutal. But the reason is easy.

Retailers who report monthly sales are set to report their best December results in several years this Thursday assuming preseason forecasts and in-season upward revisions prove accurate. Total holiday sales are forecast to increase in the low- to mid-single digits, and Thursday’s monthly results from the likes of Target, Macy’s, Kohl’s, TJX and others will offer an indication of how good a season it was.

Goodlettsville, Tenn. -- Building on its plans to open 625 new stores in fiscal 2011, Dollar General Corp. announced that it will create 6,000 new jobs. The new stores and jobs will be spread among Dollar General’s existing 35-state operating area, as well as three new states: Connecticut, Nevada and New Hampshire.

In addition to 625 new stores, the company plans to remodel or relocate 550 stores.

GOODLETTSVILLE, Tenn. - Dollar General announced that in addition to opening 625 new stores in fiscal 2011, it intends to create 6,000 new jobs. 

“Bringing our store model of convenience and value to more people in more states is an exciting opportunity for us,” said Rick Dreiling, Dollar General’s chairman and CEO. “We believe the new communities and states we are entering will benefit from the new jobs, shopping choices and dedication to community found at Dollar General.“

New York City -- Dress Barn on Monday announced it has been renamed Ascena Retail Group Inc. and will trade on the Nasdaq Global Select Market under the ticker ASNA.

The company said it had reorganized under the new holding company, but was not making changes to operations, directors or officers. The names of its three specialty chains -- Dressbarn, Maurices and Justice, also are unchanged.

This should be interesting. “Target: Inside the Bullseye” is scheduled to air on CNBC Thursday, Jan. 13 at 9 p.m. EST. The documentary will repeat that evening at 10 p.m., 12 a.m. and 1 a.m. and will also re-air again on Jan. 15 at 8 p.m. and 11 p.m.

By Craig R. Johnson

SUNBURY, Pa. - Weis Markets has announced that it has lowered the prices on 2,400 staple items, and that it will freeze the prices of these products for 90 days through April 2.