Cal's Convenience exec joins Yesway C-suiteYesway has named a new marketing and merchandising leader. How next-gen tech can help retailers avoid branding flopsBranding efforts are always tricky, but advanced technology solutions can help retailers avoid the negative impacts of a brand-related misfire. Chipotle partners with three schools to fuel student athletes for season A leading fast-casual chain is partnering with three college sports powerhouses to treat student athletes to a free meal once a week. Cracker Barrel returns to previous logo after backlash Cracker Barrel Old Country Store Inc. has ended a brief effort to update its company logo. Cracker Barrel faces backlash against new logo, store layout, menu Cracker Barrel Old Country Store Inc. has refreshed its branding, interior store design and food offerings, but a lot of consumers liked things as they were. Dick's Sporting Goods launches filmmaking studio A leading sporting goods giant is venturing into the world of in-house film production. Beyond Inc. changing name, ticker symbol The owner of Bed Bath & Beyond, Overstock, Buy Buy Baby and a blockchain asset portfolio is rebranding. Rack Room Shoes names new merchandising, digital chiefs Rack Room Shoes is shaking up its C-suite. MrBeast helps kick off new Lowe’s home improvement creator network Lowe’s Companies Inc. is helping creators share DIY content, including one of the most famous influencers of them all. Amazon store for U.S. SailGP pro sailing team includes on-demand items Amazon is now an official sponsor and retail partner of the Rolex SailGP global championship sailing competition’s U.S. entrant. Here’s how Gen Z connects with brands New research shows impressively high levels of consumer brand loyalty and reveals how Gen Z and other generations specifically form brand attachments. Here’s how brand values influence consumer purchases A new survey reveals growing consumer awareness and consideration of the values of the brands they shop. First Previous 1 2 3 4 5 Next Last
