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Licensing group bulks up board with industry leaders
NEW YORK — The International Licensing Industry Merchandisers' Association has named Maura Regan, SVP, general manager for global consumer products at Sesame Workshop, chairperson of the board. She had previously served as vice chairperson.
The board also announced the following changes:
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Rick Van Brimmer, director trademark and licensing services for The Ohio State University, was elected as LIMA’s vice chairman. He formerly was a member of LIMA’s board.
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Sunscape named licensee for Baby Genius eyewear
SAN DIEGO — Genius Brands International has named Sunscape Eyewear as an eyewear licensee for its Baby Genius brand.
The two-year agreement grants Sunscape rights to manufacture and distribute worldwide Baby Genius-themed eyewear for boys and girls ages 0 to 4 years featuring Baby Genius characters. Product categories include sunglasses, eyewear and eyewear accessories such as croakies and cases.