Marketing

PORT WASHINGTON, New York – The NPD Group announced that John Deputato will head its expanded advanced analytics business as SVP. 

As SVP, Deputato has overall responsibility for leading and growing NPD’s Advanced Analytics business in North America.  His scope encompasses the strategic vision and tactical direction of this important business.  In this newly-created role, he will report to Randall Smith, group president. 

QUINCY, Mass. - Stop & Shop Supermarket announced that it set a new record in 2010 with its annual Food for Friends campaign. More than $2 million -- a 40% increase from 2009 -- will be donated to more than 300 local food pantries and regional food banks throughout Stop & Shop's operating areas this year, the company reported.

ATLANTA - Home Depot is tinkering with the idea of  cutting back the space dedicated to kitchen showrooms. "We're piloting the removal of up to 40% of the space dedicated to kitchen showrooms," said Craig Menear, Home Depot's EVP merchandising, during the company's recent investor and analyst conference.

Seattle - REI  (Recreational Equipment, Inc.) will to open a new store in Olympia, Wash. in the spring of 2011. 

The two-story, 25,000 square-foot store will be located off Cooper Point Road at Westfield Capital Shopping Mall. 

“REI looks forward to extending our roots further south in Puget Sound with the new store in Olympia,” said Kevin Golic, REI’s retail director for the Washington Alaska district. 

Pittsburgh - American Eagle Outfitters on Tuesday detailed its plans to open Eagle Outfitters and Aerie by American Eagle stores in Japan, in partnership with Sumikin Bussan Corporation. The first store is slated to open in Tokyo’s legendary Harajuku shopping district in the first half of 2012.

AEO has signed an exclusive franchise agreement with Sumikin, a leading marketer, importer and exporter with extensive experience in the fashion industry.

PLANO, Texas - JCPenney announced that it will opens its doors at 7 a.m. on Dec. 26 for its biggest After Christmas Sale ever. Customers visiting JCPenney the day after Christmas can find extended store hours, free shipping offers on jcp.com and over 100 “Doorbuster” specials from 7 a.m. to 1 p.m., highlighted in JCPenney’s expanded 48-page sales circular, the company reported. 

Competition in the toy category is intense every holiday season, but it seems to have been ratcheted up a few notches this year, and Target was one of the companies doing the ratcheting. The company’s aggressive pricing moves put it in close proximity to Walmart early in the season and more recently Target’s toys were less expensive than Walmart’s, according to a pricing survey conducted by Citigroup retail analyst Deb Weinswig.

The time to ponder that question is when everything is going right, which pretty much seems to be the case at Target these days. The company’s stable senior leadership team has articulated a clear strategy that is being well-executed and delivering expectation-exceeding results such as a 5.5% gain in November same-store sales and third quarter earnings per share that surged 28.5% to 74 cents.

Fayetteville, Ark. - A report Monday said that Wal-Mart Stores is preparing to test a small-format store it is calling “Walmart on Campus” at the University of Arkansas in Fayetteville.

According to the report by Advertising Age, the pilot appears to be part of a series of tests of Walmart’s smaller-format stores.

San Diego - Internet presence management firm Red Door Interactive said Monday that Quiksilver has selected it to help launch its new line of girls’ apparel and accessories.

According to Red Door, the fashion and action sports brand will implement an internet presence strategy, developed and executed by Red Door, designed to drive awareness and traffic to Quiksilver’s flagship stores and niche retailers by individuals who will engage with the brand.