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Marketing

  • J&J hires former P&G president

    Former Procter & Gamble group president Jorge Mesquita has been hired by Johnson & Johnson as worldwide chairman of its consumer companies. 

    Mesquita, 53, will serve on the corporation’s management committee, lead the consumer group operating committee and report to Sandi Peterson, group worldwide chairman.

  • Sherwin-Williams predicts strong sales in ’14, ‘15

    Cleveland – The Sherwin-Williams Co. is predicting healthy sales growth for this year and next year. For the full year 2014, the company expects consolidated net sales to increase approximately 9% compared to full year 2013.  
  • P&G proves best-in-show no match for Bounty

    Bounty created new sales opportunities for retailers by putting its “quicker picker upper” heritage to the ultimate test as sponsor of the 14th Annual AKC/Eukanuba National Championship.

    If there is ever a time when a paper towel brand doesn’t want to betray the trust of consumers it’s when they are cleaning up after their beloved pet. So what better place to put the capabilities of the Bounty brand to the test, and create sales opportunities for retailers in the process, than by sponsoring one of the nation’s largest dog shows.

  • Toys 'R' Us runs afoul of investor rules

    A $43.5 million fine has been levied against 10 Wall Street firms for doing what they were asked by Toys “R” Us as the retailer prepared an ill-fated public stock offering in 2010.

    The Financial Industry Regulatory Authority (FINRA) levied the $43.5 million fine against the 10 investment banks – but not Toys “R” Us – for allowing their equity research analysts to solicit investment banking business and offer favorable research coverage in connection with the retailer’s planned IPO in 2010.

  • Hooters plans real estate with Forum Analytics

    Atlanta - Hooters of America is partnering with Forum Analytics for a customized real estate planning and market-optimization solution. The collaboration will allow Hooters real estate operations make real-time, data-driven decisions by allowing users to share market data and sales forecasts, as well as impact estimates and site packet materials via SIMMS Online, Forum’s proprietary mapping, reporting and analytic platform.   
  • Wet Seal considers bankruptcy as Q3 loss widens; closing 60 stores as leases expire

    Foothill Ranch, Calif. -  The troubles keep mounting for teen retailer Wet Seal Inc., which reported a wider loss for the third quarter amid lower revenues and fees related to its exit from its former Arden B business.  The retailer posted a loss of $35.9 million in the quarter emded Nov.1, up from a loss of $12.5  million the previous fiscal year.    
  • Olshan Properties names Matthew Winn COO

    New York - Olshan Properties announced that Matthew B. Winn will join the firm effective January 2015 as COO.  Reporting directly to CEO Andrea Olshan and working closely with her executive team on the overall management of the company, Winn will be responsible for leading the firm’s daily operations and refining its operating policies, procedures, and processes. He will also focus on ensuring growth of the company’s platform as well as work to enhance its operational efficiency.   
  • Toys 'R' Us mum on Q4 outlook

    Expense control and a more rational promotional environment helped Toys “R” Us reduce the size of its third quarter operating loss but the company had little to say about its outlook for Christmas sales and profits.

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