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Jamba Juice plans Middle East expansion
Emeryville, Calif. — Jamba Juice Company has entered into a master franchise development agreement with Foodmark, the food and beverage division of Landmark Group, to develop 80 Jamba Juice stores across the Middle East region during the next 10 years. The first Jamba Juice store is expected to open in Dubai in 2014.
Foodmark operates several restaurant concepts and brands in the region.
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Five ways to win with global e-commerce
When U.S. retailers launch global e-commerce efforts, they often start with countries that have a long-standing trade history with America. Shipments to Canada are soon followed by expansion into the United Kingdom, Australia or other English-speaking areas.
Some organizations stick with this strategy — where few barriers to entry, cultural similarities and overall market understanding provide for a “safe” selling environment.