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Target using bloggers to promote new plus-size offerings
New York -- Target Corp. is launching a brand new plus-size line, Ava & Viv, which will be sold both online and in stores starting on Feb. 22.
While this is not Target's first foray into plus-size fashion, the news does signify a new direction for the store. Not only does Ava & Viv boast a broad range of sizes, it was also created with great style in mind, something that previously seemed like less of a priority for the brand.

