BUSINESS INTELLIGENCE/ANALYTICS

Consumers are becoming more digitally influenced on a seemingly daily basis — but omnichannel retailers find themselves hard-pressed to keep up the pace. Retailers need to meet their needs across all touchpoints, and create a frictionless shopping experience despite where the shopping journey starts and ends.   

Walgreens is relying on data analytics to ensure all of its IT systems are working as efficiently as possible.   Through a partnership with IBM, the drugstore chain is taking steps to drive more IT support across its enterprise. The first step is to integrate hardware and software from different vendors under one roof. This centralization will make it easier to stay abreast of performance.  

Amazon is stepping up its commitment to machine learning.   The online giant plans to open a new research and development (R&D) hub in Barcelona, dedicated to machine learning. Amazon expects to open the lab in early 2018, according to The Verge.   Amazon plans to hire more than 100 engineers and scientists for the lab.   

The search is on for Amazon.    The e-commerce giant is currently evaluating where it will open its second company headquarters in North America. The new office, referred to as "HQ2," will be a complete headquarters — not a satellite office. It also could have a similar layout to Amazon's Seattle campus, which employs 40,000 people, and encompasses 8.1 million sq. ft. with 33 buildings, including 24 restaurants.  

Raley’s is helping its customers make more informed food purchasing decisions in-store and online.   Called the Raley’s Shelf Guide, the program features icon-based shelf tags that educate shoppers about current food trends and industry research — and also sets stricter standards for packaged food claims. Overall, the service is creating label transparency when it comes to helping customers understand packaged goods’ ingredients, food processing and nutritional value.  

Walmart is making a bold move as it continues to seek out ways to distance itself from Amazon.   The discount giant is investing in Nvidia chips. These high-level graphical processing units (GPUs) will be the foundation of a robust cloud network where Walmart data scientists can build out AI systems, reported Geek Wire.  

In a move to attract more specialized information technology specialists, Uniqlo is renovating its digital DNA.  

Brands that are not thinking about how to leverage artificial intelligence are already falling behind.   This was according to the Retail Revolution study from OMD EMEA, and Goldsmiths, University of London. It is based on 15,000 consumers across 13 European countries.