Amazon expands hosted fulfillment to Shein, Shopify & Walmart sellers
Amazon is adding new sales channels to its Multi-Channel Fulfillment (MCF) solution.
MCF enables sellers to leverage the Amazon fulfillment network to pick, pack, ship and deliver their orders from select channels beyond Amazon.com, including their own website, other e-commerce marketplaces, and social media platforms.
Previously, Amazon has made hosted MCF services available to sellers on other channels including BigCommerce; as well as eBay, Etsy, Temu and TikTok Shop. Now, Amazon is expanding the availability of MCF sellers on Shein, Shopify and Walmart.
Leveraging one shared inventory pool with the Fulfillment by Amazon (FBA) hosted distribution service, Amazon MCF is designed to enable sellers to simplify their fulfillment, increase sales through existing channels, and quickly launch in new online stores, eliminating the time and cost investment associated with establishing separate fulfillment operations.
[READ MORE: Amazon provides sellers with managed end-to-end supply chain services]
"Amazon’s world-class fulfillment network delights customers with fast, reliable delivery—fueling the success of independent sellers in the U.S. and around the world," said Peter Larsen, VP of Amazon multichannel commerce & fulfillment. "By working with Shein, Shopify, and Walmart, we're making it easier for sellers— especially the small and medium-sized businesses that drive our economy — to use our network to grow faster and more efficiently across their sales channels."
Details of each expansion follow:
- SHEIN U.S. marketplace: By year-end, Shein sellers will be able to choose Amazon MCF to fulfill their Shein Marketplace U.S. third-party sales platform orders through the Amazon MCF for the Shein app. The free app will be found in the Amazon Seller Central supply chain portal and the Shein Seller Hub.
Shopify Fulfillment Network: Retailers can now select Amazon MCF as their fulfillment partner to deliver their Shopify orders as part of Shopify Fulfillment Network. To sign up, businesses can select Amazon MCF to pick, pack, and ship their Shopify orders via the Shopify Fulfillment Network in Shopify admin.
After linking their Amazon Seller Central account to their Shopify account, sellers can configure their Shopify orders to automatically be routed to Amazon MCF for fulfillment. Features include automatic inventory synchronization, real-time order tracking and delivery estimates, and performance metrics all in Shopify admin.
- Walmart Marketplace: Merchants can now use Amazon MCF to fulfill Walmart Marketplace third-party seller platform orders. To get started, merchants can either create order requests manually through Amazon Seller Central or select from third-party integration partners.
Sellers using an integration partner with Amazon MCF will automatically have their Walmart orders routed to Amazon MCF for fulfillment, obtaining real-time inventory synchronization and accelerated processing times. All Walmart orders fulfilled by Amazon MCF include order tracking, delivery in unbranded packaging, and the option to choose from a variety of shipping carriers.
