Artificial Intelligence

Roanoke, Va. - Advance Auto Parts Inc. has selected Teradata as the vendor of choice for its Enterprise Data Warehouse (EDW).

Advance Auto Parts will leverage the EDW to aggregate data from multiple sources to perform advanced analytics and help drive the business.

The new Teradata platform at Advance includes testing as well as production and will leverage the Teradata Americas Data Migration Center of Expertise

GameStop uses beacons to put customers in charge of store promotions

Retailers often use in-store beacons to push promotions to customer mobile phones as they pass by. But video game retailer GameStop Corp., which operates more than 4,200 U.S. stores, takes a different approach.

“In the store, we have multiple pieces of signage marking the location of beacons,” said Charlie Larkin, senior director of GameStop Technology Institute, the retailer’s in-house IT development center.

The famous poetic line “water, water everywhere, but not a drop to drink” may hold more truth than most retailers realize.

“Less than 1% of water is drinkable and readily available, and less than 1% of that is surface water,” Jerry Yudelson, president, Green Building Initiative, told SPECS attendees.

Minneapolis – Target Corp. is reportedly testing a solution that automatically recommends sponsored videos to Web users based on the content they are reading. According to Advertising Age, Target is piloting the Kargo Kapsule application, which recommends sponsored videos that relate to the content displayed on a consumer’s Web screen.

Now that the smoke has cleared from the initial release of the Apple Watch, retailers can take a more objective look at how this latest innovation in wearable technology might disrupt customer engagement and the overall customer experience. Here are three thoughts on how Apple Watch could shift the retail landscape.

Small Screen, Big Challenge/Opportunity

Purchase, N.Y. - MasterCard will acquire cloud-based analytics provider Applied Predictive Technologies (APT) for $600 million.

APT’s Test & Learn platform enables users to apply analytics to design, measure and calibrate marketing, merchandising, operations and capital initiatives.

Chain Store Age recently had the chance to speak with noted consumer trend expert Faith Popcorn, founder and CEO of marketing consulting firm Faith Popcorn’s BrainReserve, about steps McDonald’s can take to reverse its struggling fortunes. Popcorn’s insights come on the heels of McDonald’s reporting a 33% year-over-year drop in profits for first quarter 2015.

Bigger Isn’t Always Better
According to Popcorn, McDonald’s vast size is not necessarily an asset anymore.