Artificial Intelligence

For those shoppers who are sick of lugging phone chargers from room to room, Ikea has a solution: The Swedish retailer is launching a new line of home furnishings with wireless chargers.

As smartphones have become an essential part of consumers’ lives, Ikea decided to make the charging function a natural part of the home.

By Mark Kirstein, Zebra Technologies

Every brand wants to meet the needs, desires and expectations of today’s consumers. With the explosion of new technologies in the retail space, shoppers have instant access to vast amounts of information dictating every purchasing decision. For retailers to adapt, it’s important for them to first identify the behavioral trends that are gaining momentum in the industry.

Consumer expectations are never-ending

Those who failed to grasp the significance of the iPhone when it launched in 2007 are not going to make the same mistake twice with the introduction of the Apple Watch –- a wearable technology device that hit the market April 24 with some well-deserved hype and considerable transformative potential.

Mountain View, Calif. – It’s not just media hype – retailers’ exposure to data breaches really is getting worse. According to the 2015 Internet Threat Report from security technology provider Symantec, 11% of all data breaches Symantec recorded in 2014 hit retailers.

Only the healthcare industry represented a larger share of breaches. In addition, retailers provided a leading 59% of all identities revealed in breaches during 2014. Total breach incidents during the year rose 23% compared to 2013.

San Jose, Calif. – Nothing is more personal than the inside of your body, and that is where PayPal reportedly envisions the next frontier of biometric user authentication. According to the Wall Street Journal, PayPal is investigating the feasibility of embeddable, injectable, and ingestible devices to identify users for mobile and online transactions.

Verizon is out with its annual cyber security report and while the findings are disturbing the good news is that retailers can thwart many a breach attempt by focusing on a handful of basic attack patterns.

Verizon's "2015 Data Breach Investigations Report," reveals that cyberattacks are becoming increasingly sophisticated, but many criminals still rely on decades-old techniques such as phishing and hacking. In fact, 70% of cyberattacks use a combination of these techniques and involve a secondary victim which adds complexity to a breach, according to the report.

Merchandising and marketing concepts such as shoppable videos, digitized stores and social campaigns on Instagram and Twitter were alien ideas to retailers just a few years ago. Not anymore, according to Tom Ebling, CEO of cloud-based e-commerce solutions provider Demandware, who has a unique perspective on what it means to be a “connected brand.”