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Artificial Intelligence

  • BCBG Max Azria leverages analytics

    BCBG Max Azria Group leveraged analytics when it realized its static “one-size-fits-all” e-commerce site didn’t optimize the overall shopping experience, or allow it to engage with specific omnichannel shoppers.

    With a goal of personalizing the digital experience, and integrating its omnichannel journey as a whole, the women’s fashion brand added an analytics tool from Qubit. By embedding the platform’s JavaScript tags within its web pages, the technology transparently records all customer online interactions, pulling information into the cloud for reporting.

  • Lighting Transformed

    LED options now exist for nearly every lighting application

    When it comes to retail operating costs, energy is one of the top three expenses. Lighting is, of course, a component of this, accounting for 50% of energy costs for non-food retailers. The typical retail store spends roughly 71 cents per square foot per year — a cost that quickly adds up at the store and chain level.

  • Report: Department store retailer losing top digital exec

    The chief technology officer of Nordstrom is leaving the company after less than a year on the job.      Kumar Srinivasan is leaving the upscale department store company effective Friday, Jan. 7, to return to India, GeekWire reported.    Srinivasan, who joined Nordstrom in March, after serving as the co-founder and CEO of software company Evocalize. Prior to that, he was the former general manager at Amazon Payments Merchant Solutions unit   
  • Report: Gadgets, robotic toys are best-sellers on Amazon this holiday season

    Amazon set new records this holiday season, and its first-party sellers, especially those selling gadgets, are reaping the rewards.   Besides shipping more than 1 billion items worldwide the week follow-ing Christmas, Amazon welcomed 3 million new Amazon Prime members who signed up in the days leading up to Dec. 25, according to the retail behemoth.   
  • Top IT Concerns for 2017

    Turning big data, social media challenges into growth opportunities

    As 2017 gets underway, digital disruption continues to drive — and transform — the industry.

    Besides creating a more consumer-centric, web-enabled shopping experience, digital innovations — from the Internet of Things to mobility to social media — are altering retail operations. They are also generating new challenges that retailers are unaccustomed to, or worse, still unprepared for.

  • Post-Election Fallout for Labor

    As a result of the labor community’s failure to produce critical outcomes it pursued for the presidency, Congress and governorships, unions will be forced to abandon much of the political and legislative agenda they had developed in hopes of a friendly Clinton administration.

  • Home furnishing retailer delves deeper into augmented reality

    Wayfair is extending its commitment to 3D technology — again.   The online furniture retailer expanded the library of its WayfairView augmented reality app by “thousands” of products. The app is also now available on the Asus ZenFone, a smartphone that is equipped with Google’s Tango and Daydream virtual reality functionality.   
  • Rent the Runway goes big in NYC

    Online apparel-rental company Rent the Runway continues its brick-and-mortar expansion with the opening of its biggest store to date, a tech-savvy, 4,000-sq.-ft. flagship in Manhattan.

    The stylish space merges the retailer’s digital assets with physical elements to create a very personalized customer experience, one based on each customer’s unique needs and past interactions with the brand.

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