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IHL study links in-store WiFi to increased customer loyalty, sales
Atlanta -- Deployment of in-store Wi-Fi had the most significant positive impact on retail sales and loyalty of any technology initiative, according to a survey by IHL Group. Almost half of the participating retailers claimed increased customer loyalty due to deploying in-store employee Wi-Fi, with an associated 3.4% increase in sales. One-third of retailers (28%) reported increased customer loyalty due to deploying in-store customer Wi-Fi, with an associated 2% increase in sales.
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Supervalu lets customers stack coin
Eden Prairie, Minn. – Supervalu Inc. wants customers to be able to stack some coin. The grocery retailer has added Cummins Allison’s Money Machine 2 self-service coin counters across multiple store locations in Maryland, Missouri, Illinois and Virginia.
Supervalu selected the new Money Machine 2 coin counters because of their flexibility. Additionally, Cummins Allison provided Supervalu with opportunities to increase their coin redemption revenue without increasing user fees.