Accenture: Innovative chief marketing officers driving successBusinesses that prioritize customer experience generate 11% higher shareholder returns. Survey: What features do e-commerce shoppers want?Online consumers have definite preferences about their experience, according to a new study from omnichannel marketing platform provider Episerver. Survey: Retailers impressed with customer experience, shoppers not so much There appears to be a disconnect in how retail marketers and consumers view the current state of customer experience. Amazon targets exclusive group of shoppers with new storefront Weezer are not the only entity with roots in the 1990s making an appearance at Coachella. McDonald’s in big tech acquisition McDonald’s outdoor digital drive-thru menus are about to get a lot more personal. Clarks steps up online personalization Global vertical footwear retailer Clarks is identifying high-value online customers for targeted email promotions. eBay offers 16 days of prime discounts eBay is celebrating spring with a special online sale that will last 384 hours. Schnucks helps customers navigate in-store savings Schnuck Markets is upgrading its consumer app to make locating products and obtaining the best in-store prices as easy as possible. Study: When does personalization become creepy? A new survey of 1,000 consumers reveals the line between effective personalized marketing and creepy invasiveness. Study: Spring shopping is an omnichannel pursuit Shoppers in popular spring-related seasonal categories engage in a specific online activity before making an in-store purchase. First Previous 276 277 278 279 280 Next Last