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Target cuts price on Thanksgiving meal deal by $5

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Target Thanksgiving meal
Target is cutting prices on food staples ahead of Thanksgiving.

Target is joining the list of retailers that are rolling out discounted Thanksgiving meal deals with the holiday a month away.

The Minneapolis-based retail giant is bringing back its Thanksgiving meal featuring turkey, stuffing and five additional side dishes for $5 less than last year. Priced at $20, the meal can serve a family of four, and features items from name brands and Target’s Good & Gather private label, including the turkey itself.

In addition to the meal deal, Target is also cutting prices on individual Thanksgiving staples, including turkey at 79 cents per pound (20% less per pound than last year) and side dishes including Good & Gather Cheddar Mac and Cranberry Goat Cheese and desserts including Favorite Day apple and pumpkin pie for under $5 each.

In October, both Aldi and Walmart unveiled Thanksgiving meal deals in order to court price-sensitive shoppers.

"When it comes to our goal of celebrating food and beverage, big events like Thanksgiving — and smaller moments throughout the holiday season — are where Target shines the brightest," said Rick Gomez, executive VP and chief commercial officer at Target. "From lowering the price of our Thanksgiving dinner menu to just $20, to a range of hosting and gifting options and special Target Circle 360 offerings, we're serving up the kind of exceptional quality and value that sets Target apart."

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[READ MORE: Survey: 70% of consumers still struggle with grocery costs]

Thanksgiving eve is one of the most popular pizza days of the year, and Target is tying that into its holiday discounts as well. From Nov. 13-16, all members of the Target Circle 360 paid program can select one frozen pizza and redeem it for free at checkout when using same-day delivery.

Earlier this month, Target announced price cuts on more than 2,000 items ahead of the holiday season. In May, the retailer announced plans to cut prices on about 5,000 items, but it surpassed the initial commitment, lowering prices on more than 8,000 total items. By the end of the holiday season, Target will have lowered prices on over 10,000 items during the year.

Founded in 1946, Target operates more than 2,000 locations.

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