Starbucks adds new online delivery partner
Starbucks Coffee Company is expanding the reach of its on-demand delivery offering in a new collaboration.
The coffee giant is rolling out delivery via the Grubhub delivery platform to select markets in Pennsylvania, Colorado and Illinois, with national availability anticipated in all 50 states across the U.S. by August 2024.
Starbucks delivery will be accessible through the Grubhub mobile app, available on iOS and Android devices, as well as Grubhub.com. Customers can order most of the Starbucks menu, including seasonal beverages and food, through Grubhub, and as well as track their orders through Grubhub from preparation to drop off.
In addition, customers can customize their orders just as they would at Starbucks within the Grubhub app, including the ability to choose the amount of espresso shots, flavor, the type of milk and espresso roasts. Members of the Grubhub+ $9.99 monthly membership program can use their benefits, such as $0 delivery fees on eligible orders, for Starbucks purchases.
The coffee chain developed multiple packaging solutions, including two-cup to-go trays and improved shopper bags, that are used for delivery orders and enable delivery drivers to more easily transport multiple beverages at a time. According to the companies, Starbucks had been the most searched retailer not yet available on the Grubhub marketplace.
Starbucks has also offered on-demand delivery in partnership with Uber Eats nationwide since spring 2020 and went nationwide with a DoorDash online delivery collaboration in spring 2023.
"Customer demand to get Starbucks delivered continues to increase, as evidenced by double-digit growth in the U.S. delivery business this past quarter, indicating that our customers continue to want convenience in their everyday lives," said Meg Mathes, VP of digital experiences at Starbucks. "Our new partnership with Grubhub will help fuel this growth by increasing availability of Starbucks products to Grubhub's tens of millions of customers, via a leading delivery provider."
"By joining forces with a beloved national brand like Starbucks, we're offering customers more of what they want on Grubhub while strengthening our enterprise offering and growing our merchant supply in markets nationwide," said Liz Bosone, VP of enterprise partnerships at Grubhub. "We're proud to offer national and independent restaurants on our platform — a complementary duo — to give customers more choices and build loyalty."
Founded in 1971 and headquartered in Seattle, Starbucks Coffee Company operates more than 38,000 stores worldwide. Based in Chicago, Grubhub is part of JustEatTakeaway.com, a U.S. food ordering and delivery marketplace, and features more than 355,000 restaurant partners in over 4,000 U.S. cities.