Starbucks Coffee Company is building on a collaborative partnership with an on-demand delivery service.
Starbucks is expanding an existing partnership with DoorDash. On Wednesday, January 17, 2023, the coffee giant will offer online delivery via DoorDash in Northern California, Texas, Georgia, Florida, and other select markets. The joint delivery offering will expand to additional markets over the coming months, with full nationwide availability anticipated in all 50 states by March 2023.
This rollout follows positive feedback from a successful online delivery pilot Starbucks ran with DoorDash in Atlanta, Houston, and Sacramento; with additional market expansion in Seattle, Portland, and New York City in 2022. Starbucks has offered on-demand delivery in partnership with Uber Eats nationwide since spring 2020.
In the U.S., customers will be able to have access to Starbucks delivery via DoorDash on iOS and Android devices, in addition to the DoorDash site.Starbucks orders placed through theDoorDash platform will be delivered by DoorDash associates.
Customers can track their orders through DoorDash, from preparation to drop-off. Starbucks says it has developed packaging solutions to help ensure the quality of hot and cold menu items, including stickers for beverages to avoid spilling, tamper-evident packaging, and delivery-specific cup holders.
The monthly DoorDash DashPass membership program provides customers ordering from Starbucks on DoorDash with $0 delivery fees and the lowest service fees available on each order of $12 or more. Standard delivery and service fees apply to all other orders.
Starbucks will offer approximately 95% of its core menu items on DoorDash, and just as they would at Starbucks. Customers can customize their orders within the DoorDash app, including the ability to choose the amount of syrup, type of milk and espresso roasts.
“As customer behaviors evolve, we continue to innovate the Starbucks experience to connect with them through meaningful and valuable digital experiences. Our partnership with DoorDash allows us to provide our customers with another convenient way to enjoy Starbucks wherever they are, said Brooke O’Berry, Starbucks senior VP of digital experiences. “Delivery continues to represent a significant growth opportunity for Starbucks, and we’re excited to reach more customers by partnering with DoorDash, a company known for their best-in-class service.”
“Our partnership with Starbucks connects even more neighborhoods across the United States with their favorite beverages and bites,” said Sanjay Kotte, DoorDash head of strategic partnerships. “When you combine the exceptional quality of Starbucks handcrafted beverages and food with the logistics power and geographic scale of DoorDash, the result is extraordinary for coffee lovers nationwide.”
Headquartered in Seattle, Starbucks operates over 35,000 stores worldwide. Founded in 2013, DoorDash operates in 27 countries across the globe.