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Best Buy taps former Starbucks exec as its new digital head
Minneapolis -- Best Buy Co. said Friday it has named Stephen Gillett as executive VP and president of Best Buy Digital and Global Business Services, effective March 14.
Gillett was previously executive VP Digital Ventures, and chief information officer at Starbucks, charged with leading the company’s efforts to enhance the overall global business operations and improve the customer experience through the use of innovative technology and digital experiences worldwide.
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Guess uses Pinterest to launch contest
Los Angeles -- Guess Inc. has grabbed onto the Pinterest social media tool to launch a new contest for its customer base.
The “Color Me Inspired” contest, for which Guess collaborated with four style bloggers, invites the Pinterest community to showcase how color inspires them for a chance to win a pair of color-coated denim from the Guess spring collection.
The one-week Pinterest campaign kicked off on March 8.