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Multi-channel enhancements play out at TRU
WAYNE, N.J. — Toys"R"Us, which continues to implement its store integration strategy, has announced that it has improved its e-commerce, mobile and in-store shopping experience.
Part of its multi-channel improvement effort, the company has enhanced its "buy online, pick up in store" program by giving shoppers the ability to designate an alternate person to pick up their order through "family and friends pick Up."
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Target unveils Missoni pop-up at New York Fashion Week
NEW YORK — The third annual Fashion’s Night Out -- created by Vogue editor Anna Wintour -- kicked off on Thursday, Sept. 8, at 6 p.m. Although the shopping extravaganza has spread to more than 100 U.S. cities as well as select cities abroad, its nexus remains in New York City. More than 1,000 Big Apple merchants and designers are participating in the event, which is the kickoff to the city’s Fashion Week industry gathering.