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24 GGP malls celebrate Teen Vogue’s Back-to-School Saturday
Seeking to boost back-to-school sales, 24 GGP malls will host Teen Vogue’s Back-to-School Saturday™ on Aug. 10.
For the second year in a row, Teen Vogue magazine has declared a national shopping holiday for Back-To-School.
This year, 100 malls and numerous national retailers — H&M, Topshop and American Eagle, for instance —have decided to see what the marketing concept can do for them.
Retailers will offer back-to-school deals and discounts, and the malls will host events.
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Big 5 CEO ‘pleased’ with Q2 results
Big 5 Sporting Goods Corporation saw a slight uptick in customer traffic and same-store sales improvement for each of its major product categories — apparel, footwear and hardgoods — which contributed to a 4.4% same-store sales increase for the second quarter ended June 30 compared to the prior-year period.
Net sales for the quarter increased to $239.9 million from $226.6 million for the second quarter last year.
