News

Miller Lite will use festive photos from Twitter to generate content to be used in a television commercial this fall, according to a report from AdWeek.

While the brand's "Show Us Your Miller Time" summer-themed campaign includes components from both Twitter and Facebook, it's focusing more on Twitter to reach a specific demographic — guys ages 22 years to 27 years old.

Woonsocket, R.I. – CVS Caremark is reportedly considering a purchase of Brazilian drugstore chain Drogarias Pacheco São Paulo (DPSP) as it looks to further expand its presence in Brazil, according to news reports.

Following the alleged rejection of its first offer of 4.5 billion Brazilian reais ($2 billion), CVS is reportedly looking to possibly make another offer, the Wall Street Journal reported, citing the local newspaper Valor Economico. DPSP has reportedly set a minimum price for the company at BRL5.9 billion.

Despite posting increases in the last few quarters, GameStop was seeing shares drop because its numbers were falling short of analysts’ expectations. But thanks to growth in its mobile business and demand for new game consoles, the company started the year with better-than-expected profit that drove shares to rise 5%.

Polaroid Fotobar has opened a flagship at The Linq, a new, pedestrian-friendly shopping street in the heart of the Las Vegas Strip. The two-level, 8,500-sq.-ft. space — part retail, part museum — celebrates the storied history of Polaroid while also tapping into consumers’ love of digital photos.

Ross Stores’ board approved a succession plan whereby chief merchandising officer and president Barbara Rentler will become CEO, making her the 25th female chief executive to currently serve at a Fortune 500 company.

Rentler will succeed Michael Balmut, who announced nearly two years ago his intent to step down as CEO on June 1, and become executive chairman. Ross Stores said Balmut will continue to play an integral role on the senior management team.

The offices of Retailing Today will be closed Monday, May 26 in observance of Memorial Day. Have a safe and wonderful weekend.

San Jose Calif. – The states of Connecticut, Florida, and Illinois, are jointly investigating a recent data breach at EBay Inc., and the state of New York is asking EBay to offer free credit monitoring for any customer whose data was exposed.

Digital River, a leading global provider of commerce-as-a-service solutions, has appointed Jeffrey Katz to its board of directors.

A technology and travel industry veteran, Katz recently served as the CEO of Wize Commerce, a global leader in online monetization and traffic acquisition technologies. He was the founding CEO, chairman and president of Orbitz from 2000 to 2004.