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NRF: Halloween spending to fall
Washington, D.C. -- Nearly 158 million consumers will participate in Halloween activities this year, slightly less than the historic high of 170 million people last year. New figures from the National Retail Federation (NRF) indicate the average consumer will spend $75.03 on Halloween this year, down 6% from $79.82 last year.
However, average overall spending on Halloween has increased 54.7% since 2005, with total spending estimated to reach $6.9 billion in 2013. Other NRF figures include: -
Domino’s launches online ‘Pizza Profiles’
Ann Arbor, Mich. – Domino’s Pizza begins a national campaign today promoting its enhanced online ordering profiles platform, allowing customers the ability to save information and reorder their favorite order in as little as five clicks, or about 30 seconds.
Customers who order at dominos.com can create their pizza profile by saving their favorite order, as well as address and payment information, then accessing the new 'Your Easy Order' and 'Your Recent Orders' sections in the future to reorder in as few as five clicks.