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  • Lowe’s subsidiary boosts conversions with product videos

    New York - ATGStores.com, an independent, wholly owned subsidiary of Lowe’s, has increased conversions by 14% with customized product videos from Treepodia. This represents a 5.5 times ROI based on the increase in sales.

    ATGStores.com carries a selection of lighting, furniture, hardware, plumbing and home décor. The retailer had created its own “how-to-videos” to help customers with their own projects but wanted to create product videos on a large scale.

  • Wolverine World Wide veteran joins Neiman Marcus as COO/CFO

    A Wolverine World Wide executive is joining the Neiman Marcus Group as executive VP, COO and CFO.

  • Conn’s beats Street with Q1 profit; will open 15-18 stores

    The Woodlands, Texas – Conn’s Inc. managed to beat Wall Street expectations with a 44% net income slide in the first quarter of fiscal 2016. Net income fell to $15.7 million from $28.5 million the same quarter a year earlier, with costs related to store closures, relocations and legal and professional fees contributing.

  • Profit at Conn's drops 44%

    Sales and credit delinquencies weighed on Conn's Inc. in the first quarter even as the company continues to explore the sale of its loan portfolio. 

  • Neiman Marcus appoints Wolverine exec as COO/CFO

    Dallas - Donald T. Grimes will be joining Neiman Marcus Group as executive VP, COO and CFO. Grimes will succeed Jim Skinner, who will continue to be part of the company’s management team in the newly created role of vice chairman, Neiman Marcus Group.

  • The most important metric in e-commerce

    Online, as in stores, conversion is king when it comes to driving top line sales, which is why digital marketing services firm eClerx has developed a conversion rate optimization (CRO) solution that addresses online retailers’ most pressing problem.

  • Vera Bradley appoints executive VP, CMO

    Fort Wayne, Ind. - Vera Bradley, Inc. announced that Theresa Palermo has been named executive VP, CMO, effective June 22.

  • Geeknet goes with a new buyer for $140M

    The “unnamed strategic bidder” who outbi

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