News

Belmont, Mass. – To ensure coupon redemption, retailers may want to take a mobile approach. A recent study of retailers using CodeBroker mobile marketing solutions showed CodeBroker mobile coupons, ranging from in-app to on-demand offers, resulted in redemption rates as high as 50%.

The study also showed that multi-channel promotions are highly effective in increasing redemption rates, while on-demand offers, in which consumers request a coupon, have the highest average rate. Other key findings include:

Wayne, N.J. – The “Island of Misfit Toys” from the legendary Rudolph the Red Nosed Reindeer holiday special has nothing on Toys “R” Us. Toys "R" Us is running its 10th annual "Great Trade-In" event that lets customers exchange potentially unsafe, old and second-hand cribs, high chairs, car seats, strollers and other items in exchange for savings on a new item.

Irving, Texas – Chuck E. Cheese’s is running a dance-themed omnichannel promotion featuringYouTube stars Shaniah Jones and D’Squared Live. Kids can win free tickets by learning to “do the Chuck E.,” an original dance, at Chuck E. Cheese’s locations.

Deerfield, Ill. - Roundy’s Inc. has selected Market6’s retailer/supplier collaboration software platform, Market6 Foundation, to deliver a new vendor collaboration portal for Roundy’s enterprise-wide merchandising team and consumer goods supplier community.  Roundy’s needed a simpler, more efficient way to exchange information and work with its suppliers on a daily basis around shared high-value business processes, such as executing promotions, managing inventory, driving new item introductions, and reducing out-of-stock items.

Montreal – Canadian bookstore chain Indigo Books and Music Inc. has enhanced its implementation of XCCommerce’s Promotion Solution Suite across all its channels by rolling out the Central Coupon Module.

The chief executive of Barnes & Noble Inc.’s retail group will retire May 2.

Mitchell Klipper, will continue to work with the company as a special adviser on real estate and other matters, Barnes & Noble said. The company said it has begun to search for a new retail CEO, and Klipper will help in the process.

Holiday discounts helped Bon-Ton Stores post a robust increase in same-store sales.

The company said same-store sales for the nine-week holiday period ended Jan. 3 increased 5.3%. Total sales for the combined months of November and December were up 3.8%, the company said.

Kathryn Bufano, president and CEO, said the company was “pleased” with the numbers, but that a “highly promotional sales environment” tempered the impact of those improved sales on Bon-Ton’s profits.

Michaels Companies Inc. had plenty to smile about during the 2014 holiday season -- its first holiday season since going public in June.

Net sales for the eleven-week period from Nov. 2 to Jan. 17 increased 3.5% and same-store sales increased 1.5% from the comparable prior year period. For the full fourth quarter of fiscal 2014, net sales are expected to be in the range of about $1.59 billion to $1.6 billion, with an expected increase in same-store sales ranging from 0.8% to 1.2%. Michaels expects operating income to be $286 million to $291 million.

With retail executive titles becoming increasingly exotic, credit Walmart for coming up with an unusual sounding title for a position that other retailers might describe as chief omnichannel officer.

Conn’s is launching a new philanthropic program to help improve the communities it serves by empowering children.

Conn’s Cares is the company’s first program to will galvanize every employee around a single cause at all Conn’s locations, the company said.

“Our vision is that Conn’s Cares will become an enduring investment in the children of the communities we serve,” said Theodore Wright, Conn’s chairman and CEO. “We are committed to the idea that every child should have an opportunity to succeed.”