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Sally Beauty enters pricing zone
Pricing can be a mysterious and dimly lit dimension for many retailers.
Sally Beauty Supply LLC is emerging from the pricing twilight and entering the zone of effectively targeted price strategy in a new partnership with Revionics. The specialty beauty chain will deploy Revionics Price Optimization solution, which includes price management, strategic price simulation and optimization.
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Survey: Customers go beyond packaging
Simple physical packaging doesn’t cut it for today’s omnichannel consumer.
Although 85% of U.S. adult shoppers say reading a product package helps them make in-store purchase decisions, 78% have wanted additional information about a product after reading a product's package, according to a new Harris Poll commissioned by Digimarc Corp.

