WMT exec to offer Savings Catcher insight
With the one year anniversary of Walmart’s Saving Catcher app approaching, the executive who led its development is slated to give an update on what’s next for the price comparison app at a May 14 event in Bentonville.
Greg Chandler, senior marketing director of customer engagement at Walmart, is the featured speaker at an upcoming meeting of Doing Business in Bentonville. Chandler is scheduled to speak on the topic of “Walmart mobile retail – how Savings Catcher is changing the way Walmart things about digital retail.”
Savings Catcher allows shoppers to scan their Walmart receipt and if lower prices are available at other stores nearby the difference is refunded.
According to event organizers, among the Savings Catcher related topics attendees can expect to learn about are the impact on pricing and EDLP, expectations of suppliers and how Walmart uses the data it collects. In addition, a preview of what is on the horizon for the app is and other innovations is planned.