Ulta Beauty is not only “Ultra-beautiful,” according to television personality Ellen DeGeneres, it’s also “Ultra-generous.”
Capping off a partnership during the month of October with DeGeneres to raise awareness and funds for breast cancer research, Ulta CEO Mary Dillon appeared on the popular talk show and presented the host with a $2 million check made out to the Breast Cancer Reseach Foundation.
Throughout October, designated as Breast Cancer Awareness Month, Ulta stores helds several fund-raising events, and sold a limited-edition line of products, “Donate the Kiss,” ranging from $5 to $10. For each purchase, a 50% donation was made to the Breast Cancer Research Foundation.