Sears Holdings brings back Christmas Club card

HOFFMAN ESTATES, Ill. Sears Holdings announced that it is bringing back its Christmas Club card for Sears and Kmart shoppers.

"Sixty-seven percent of Americans feel guilty that they aren't saving enough money, so we want to make it as easy as possible for them to budget and save for the upcoming 2010 holiday season," said Susan Ehrlich, president of financial services for Sears Holdings.

When activated between now and Oct. 31, Christmas Club card users will earn a 3% reward -- up to a maximum $100 -- based upon the value they have on their cards on Nov. 15. The reward will be added to customers' Christmas Club cards by Nov. 24. To activate cards or add additional value, customers can visit any Sears or Kmart store location, or online at www.sears.com/christmasclub or www.kmart.com/christmasclub.

Customers can start their Christmas Club cards with as little as $5, and can add value as often as they want at any one of Sears Holdings' approximately 3,900 full-line and specialty retail stores, or online, the company reported.