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RetailMeNot launches online magazine


AUSTIN, Texas— Online coupons site has launched a new online magazine, The Real Deal by RetailMeNot. As the editorial voice of, the lifestyle daily delivers shopping, fashion, beauty, parenting, personal finance and seasonal advice to help consumers get more for their money, so they can get more for their lives.

“The Real Deal by RetailMeNot cuts through the clutter to help all types of shoppers spend wisely, so they can get more for their lives,” said editor-in-chief Kristen Remeza. “Each of our seasoned journalists works to uncover the best products in the marketplace and then align those with the best deals, both online and in-store, to make shopping more affordable. It is our goal to arm every consumer with the right offers, insights and advice to help them become smarter, more empowered deal seekers.”

From March 6 to March 15, in celebration of the launch, visitors to The Real Deal by RetailMeNot ( can share the blog with their friends via email, IM, Facebook or Twitter to be registered to win a $25 Starbucks gift card. RetailMeNot will be giving away 20 cards per day for 10 days. The more you share, the more chances you have to win!

Featured sections of The Real Deal by RetailMeNot include:

Savings Campaign

RetailMeNot’s Savings Campaign continues to focus on helping Americans become more financially literate consumers. Savings Campaign contributors include award-winning journalist and personal finance expert Jean Chatzky, Emmy Award–winning technology expert Katie Linendoll and writers from Junior Achievement USA, a nonprofit that empowers young people to own their economic success through work readiness, entrepreneurship and financial literacy programs.The core belief of the campaign is that through helpful advice from well-known thought leaders, consumers can become smarter and more informed shoppers.

Weekly Coupon Roundup

Published on Tuesdays, this series features a curated roundup of RetailMeNot's best coupons of the week, often themed around a holiday or seasonal event.

Seasonal Gift Guides

Covering everything from Valentine's Day to Christmas and every holiday in between, The Real Deal by RetailMeNot makes gift giving easy by highlighting the hottest products in each category and matching them to the best deals. It's the best of both worlds: great gift ideas at great prices.

Trae’s Tips

Before Senior Editor Trae Bodge writes about any product, she tests it out first. With that hands-on experience she's able to stay above the hype and provide unbiased reporting about the best products in the marketplace. Trae’s articles are a blend of news reporting and opinion, and range from product roundups to shopping tips.

What’s In Store?

In this series The Real Deal by RetailMeNot editors talk to insiders at well-known retailers and ask them all the questions consumers want to know. Whether it's learning from Proflowers which flower arrangements last the longest or getting the 411 on diamond clarity and cut from Blue Nile, our writers talk to industry experts about how to shop smart.

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