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P&G marketing vet joins Newell Rubbermaid


ATLANTA Newell Rubbermaid announced today that Procter & Gamble marketing veteran Ted Woehrle will join the company in the newly created position of senior vp of marketing and brand management.

"We're hiring a real business and marketing pro to continue driving our transition to a consumer-centric innovation and marketing company," said Mark Ketchum, Newell Rubbermaid's president and ceo. "Ted's wealth of experience and track record of breakthrough results, as well as a collaborative leadership style, will enable him to be a positive agent of change in our organization."

Woehrle held several pivotal marketing and general management leadership positions in a 24-year career at P&G. Most recently, he was vp of marketing for North America, where he led the communication planning, media buying and direct marketing efforts for P&G's $32 billion portfolio of North American brands, including Tide, Crest, Pantene, Pampers and Gillette.

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