Office Depot focused on teachers for back-to-school

Office Depot Inc. is thinking teachers first with an omnichannel component at the core of its back-to-school promotion.



The retailer's “Gear Up for School” promotion will offer teachers who are part of the free Office Depot or OfficeMax rewards program a 25% off coupon for qualifying purchases during Teacher Appreciation Days, Aug. 1-4 and Aug. 29–Sept. 1.



In addition to the discount, educators can also obtain a free calendar filled with a year’s worth of savings that they can pick up during Teacher Appreciation Days as an Office Depot OfficeMax rewards member. Throughout the year, members receive other discounts and offers on supplies for the classroom.



Office Depot is also providing new, downloadable educator content through an ongoing partnership with The Education Center LLC, the publisher of The Mailbox books and magazines. And an online sweepstakes offers cash prizes for winning schools and educators.