Office Depot debuts mobile marketing campaign

DELRAY BEACH, Fla. Office Depot today announced that it has launched a new mobile marketing effort designed specifically to reach today’s busy customers, providing them with options and control over how they receive marketing information.

These new services include the launch of an Office Depot mobile store locator, RSS feeds, text message coupons and offers, and mobile sweepstakes capabilities.

“We all live and work in a very busy and demanding environment, and providing our customers with relevant marketing materials and time-saving solutions is very important to Office Depot,” said Kristin Micalizio, vp of direct sales for Office Depot. “Office Depot provides customers with multiple channels in which they can shop for their office supply needs, and it is only natural that the same concept apply to our marketing efforts as well.”