Borders gets romantic

ANN ARBOR, Mich. Borders launched its new video blog, "Borders True Romance,” a community where readers can chat about their favorite romance books, engage with bestselling authors and genre experts and participate in promotional giveaways. Debuting at http://bordersblog.com/trueromance/, the blog is hosted by Sue Grimshaw, Borders' romance buyer along with romance mavens, Sarah of TrashyBooks.com and Jane of Dearauthor.com.

Visitors to the blog will find features such as guest posts by bestselling romance authors. Each week, various authors engage with readers, delving into characters and the "backstories" behind their books, giving fans unique access into their worlds. Some authors participating in the video blog are Karen Marie Moning Leslie Parrish, Brenda Novak, Linda Howard and Julia Quinn. Other highlights include a guest chat with Jade Lee speaking with Grimshaw in a Borders store about her new book, "Getting Physical.”

Readers will also enjoy giveaways by authors and publishers. On Aug. 29, visitors to the site can learn more about bestselling author Roxanne St. Claire and the continuation of her Bullet Catcher series and enter to win a copy of her latest release, "Hunt Her Down."

The "Borders True Romance" video blog is an extension of the highly popular "Borders True Romance" exclusive and original BordersMedia video program, also hosted by Grimshaw and viewable at http://www.bordersmedia.com/trueromance.