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Back-to-school is back at Staples

7/15/2009

FRAMINGHAM, Mass. Staples is gearing up for the back-to-school shopping season by reducing prices on 250 school supplies, bringing back the Most Wonderful Time of the Year commercial and giving one school a free shopping spree.

“We know it may be mid-summer, but at Staples, we know that back-to-school shopping has begun,” said Mike Miles, Staples president and COO.

During the week of July 19, families can earn Staples Rewards that match the full price of a backpack purchase. In addition, the retailer will offer increasing discounts on such store brands as Better Binder and ACCEL Notebook. These will be in addition to weekly penny and dollar specials. 

To celebrate the season, Staples will bring back The Most Wonderful Time of the Year. The spot will air on national network television tonight in prime time, and is available for viewing now online at www.facebook.com/staples.

Old River Elementary, one of the first schools to return to classes on July 28, was selected by Staples to celebrate the start of this year’s back-to-school season with $15,000 in school supplies, including a shopping spree for students.

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