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J.C. Penney signs on for Swagg mobile application
Atlanta -- Mobile-commerce enabler Outlier, a subsidiary of Qualcom, announced J.C. Penney as its latest retail partner for Outlier's recently released mobile application, Swagg. The application, providing shoppers with mobile access to retail special offers and customer loyalty programs.
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A social solution to hunger
Walmart turned to Facebook to spread awareness of hunger with an innovative initiative to determine how $1.5 million in grant money will be divvied up among 100 U.S. cities, but the social media effort is ending soon and Walmart is encouraging last minute “likes” as the New Years Day deadline approaches.