News

By Mike Troy

Mobile, social, solution, cloud, big data, SaaS, optimize and engage. It was impossible to have a conversation at the National Retail Federation convention in New York without hearing these words — a lot.

NEW YORK — Former L’Oréal executive Serge Jureidini has been named CEO and president of Arcade Marketing.

Jureidini succeeds Debra Leipman-Yale, who passed away unexpectedly. He will also serve as a director on Arcade Marketing’s board of directors.

ANN ARBOR, Mich. — Luxury shoppers are more likely to use mobile channels when shopping but are slightly less satisfied with e-commerce overall, according to the Luxury E-Retail Satisfaction Index released by customer experience analytics firm ForeSee. Luxury brands have an aggregate score of 77 on the study's 100-point scale, falling just short of the average score of the top 100 online retailers overall (78).

TTi Floor care, manufacturing of Hoover and Dirt Devil floor care products, is investing in American innovation.

The Glenwillow, Ohio-based company said it would hire more than 200 new electrical engineers, mechanical engineers, technicians and industrial designers nationwide over the next three years. The increased investment in engineering, innovation and design is part of the company’s strategy to stay at the forefront of its industry.

By Bruce Jones, Disney Institute

MOUNTAIN VIEW, Calif. — Best Buy has partnered with Listia, a Web and mobile marketplace where customers can trade used items for new ones.

According to the agreement terms, Listia will enable customers to trade their used items for new Best Buy products via its Rewards Store.

CANTON, Mass. — Global fitness brand Reebok has entered into a multi-year partnership with Spartan Race that will see Reebok as the title sponsor of the global race series.

Reebok’s titular sponsorship begins with the first race of the season at Vail Lake Resort in Temecula, Calif., on January 26 and 27.

FRAMINGHAM, Mass. — Staples has launched the Staples App Center, an online marketplace for cloud-based business applications.

The App Center will allow small businesses to purchase and manage their apps all in one place. The center boasts a selection of business apps, an administrative console and one consolidated bill.