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Adobe reports record Cyber Monday sales
Online sales on Cyber Monday increased by 16% to $2.29 billion compared to last year, according to Adobe’s Digital Index 2013, and a record 18.3% of those sales came from mobile devices — a surge of 80% compared to last year.
Consumer shopping preferences continued to shift online with Cyber Monday being the fifth day in a row of record-breaking online sales. While “brick and click” retailers dominated Thanksgiving weekend sales, Internet retailers generated the most sales on Cyber Monday with a 42% share.
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ECRM: Retail circular advertising trends, November 2013
ECRM compared retail circular advertising in Nov. 2012 versus Nov. 2013 and noted trends occurring across top retail chains. Last month, Toys “R” Us experienced a decrease of more than 65% on the page count and ads per circular metrics. For the month of Nov., however, the toy retailer completely reversed course with year-over-year increases in page count and ads per circular accompanied by a very minor decrease in ads per page.

