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  • Touching Gen Y Shoppers: Creating a Memorable Sensory Experience for a New Generation

    By David Ashen, dash design

    Lately you can't turn on the television or pick up the newspaper without seeing a story about Millennials, also known as Generation Y. People are endlessly fascinated by their traits, values, work habits and shopping patterns. Why all of this focus on the group of people born between the early 1980's and 2000's?

  • Disney and Kohl’s team for Frozen talent search

    The opportunity to be discovered and appear in a national TV ad later this year are being used to entice Kohl’s shoppers to submit videos singing the hit song “Let it Go” from the Disney movie Frozen.

    Kohl’s and Disney created the digital campaign called Sing Your Heart Out and are giving fans of the movie Frozen until September 29 to submit videos of themselves singing the song Let it Go for a chance to be included in a Kohls holiday commercial that will air during the 2014 American Music Awards.

  • Hhgregg ranks highest among appliance retailer websites

    Westlake Village, Calif. -- Hhgregg ranks highest among appliance retailer websites, with a score of 865, up by a significant 41 points from 2013, according to the J.D. Power 2014 Appliance Shopper Website Evaluation Study. The improvement is attributed to an increase in the speed of the website, up 63 points to 875, and a redesign of the website review section to include the highest and lowest customer appliance ratings at the top of the site.  Following Hhgregg in the rankings are The Home Depot (842) and Best Buy and Lowe's in a tie (839).

  • Hot Topic hot on movie merchandising

    Trendy teen retailer Hot Topic is banking on the popularity of the upcoming animated movie The Book of Life to drive sales of an exclusive merchandise offering inspired by the 20th Century Fox and Reel FX Animation Studios film.

    The movie arrives in theaters October 17 and Hot Topic in partnership with Twentieth Century Fox Consumer Products has introduced a graphically-stunning limited-edition collection of fashion apparel inspired by the fantasy-adventure film.

  • QuikTrip tops Market Force survey of favorite convenience store chains

    Louisville, Colo. -- QuikTrip is North America’s favorite convenience store chain, according to a study by Market Force Information, a leader in customer intelligence solutions. More than 5,000 consumers were polled for the study, designed to uncover which convenience stores consumers prefer and why.
     

  • NEW headliners include Walgreen, Home Depot & Family Dollar

    The Network of Executive Women (NEW) has confirmed retail executives from Walgreens, Home Depot, Family Dollar, Publix and Walmart as featured participants at the organization’s Leadership Summit this fall.

  • Toys “R” Us seeks young fashionistas

    Leading accessories retailer Claire’s plans to open 100 of its distinctive branded shops with thousands of products within Toys “R” Us stores worldwide by year end and alluded to the possibility of more locations to come.

  • Family Dollar rejects Dollar General’s tender offer

    Matthews, N.C. -- The heated battle for Family Dollar Stores rages on, with Family Dollar on Wednesday rejecting a $9.1 billion takeover bid from rival Dollar General and reaffirming its support of its deal with Dollar Tree. Family Dollar also urged shareholders not to tender their shares to the competing chain.

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