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ShopperTrak anticipates holiday retail sales boost
ShopperTrak, a leading provider of shopper analytics, anticipates a 2.4% rise in retail sales this holiday season, during November and December specifically, and expects total retail traffic to decrease 1.4% compared to the prior-year period.
Additionally, the company pointed out, retailers will have less time to capture peak holiday spending. There are only 25 days between Black Friday (Nov. 29) and Christmas this year, compared to 31 days in 2012. Unlike last year, consumers will have only four full weekends to shop, rather than the five they had last year.
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Foot Locker takes Six.02 to the digital arena
Foot Locker has unveiled Six02.com, an e-retail extension of its Six:02 stores aimed at women.
In addition to offering a full assortment of women’s athletic apparel and products, the site features a Get Fit Guide, a custom online tool to lead customers through the product offerings to find the perfect fit, style, and product based on preferred workout activity and body shape.